layercakes.io — the whole information architecture
One map in three plates. Plate one: the home page branches into five sections and services holds six offers. Plate two expands the connectors page into thirteen connectors in four sub-navigation groups. Plate three expands the Zoho page into twelve Zoho One apps in three groups, above a delivery band.
INFORMATION ARCHITECTURE · LAYERCAKES
layercakes.io — site map
3 PLATES · ONE PAGE
01
TOP LEVEL
8 CONTENT · 6 SERVICE · 2 LEGAL
ROOT
Home
/
HUB
Services
/services/
PAGE
Pricing
/pricing/
KEEP
Blog
/blog/ · 9 posts
NEW
About
/about/
KEEP
Contact
/contact-us/
SERVICES — SIX OFFERS
2 PRODUCTISED · 4 PROJECT
PRODUCT
Connectors
13 connectors · white-label
TURNKEY
Zoho One
migrate · setup · train
RETAINER
Fractional
senior · part-time
BUILD
Web & app
sites · apps
PRIVATE
Private AI
on-prem · your data
RAG
Site assistant
answers · your content
02
CONNECTORS PAGE — SUB-NAVIGATION
ONE PAGE · FOUR ANCHORS
PRODUCT
Connectors
/services/connectors/
PLAN
2
Creative Brief
brief in · diagnosis
Research & Strategy
reads the brief
PUBLISH
4
Blog Post
draft · images · SEO
Portfolio Post
project · gallery
Social Post
4 channels
fb·ig-post · linkedin-post
tiktok-post · google-post
PPT Presenter
branded deck
GROW
4
Ads Management
4 formats
meta-ads · linkedin-ads
tiktok-ads · google-ads
SEO Autopilot
keywords · fixes
wordpress-content
Cold Search
find companies
Cold Outreach
email · SMS · WhatsApp
OPERATE
3
OCR Scan
documents → CSV
zoho-books-import
Website Maintenance
updates · backups
Monthly Report
GA4 · Ads · Zoho
03
ZOHO ONE PAGE — SUB-NAVIGATION
ONE PAGE · THREE ANCHORS
TURNKEY
Zoho One
/services/zoho/
REVENUE
4
CRM
pipeline · deals
Books
accounting · GST
Invoice
billing · recurring
Commerce
catalogue · orders
OPERATIONS
4
Desk
support · SLAs
Projects
delivery · time
People
HR · leave
WorkDrive
files · permissions
AUTOMATION
4
Flow
workflow · triggers
Creator
custom apps
Analytics
dashboards
Campaigns
email · nurture
DELIVERY — WITH EVERY APP, NOT PER APP
data migration · setup · training · custom automation · ongoing support
HOW TO READ THIS
PRODUCT = productised, sold by seat
HUB = routes, does not sell
KEEP = exists, unchanged
NEW = new page
plates 02 and 03 are the insides of one page each — the group names are anchors, not child URLs
branched rows are sub-connectors — enabled under a parent, never sold as separate seats